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In late July 2025, a double shock hit the beverage aisle: Celsius Holdings Inc. and High Noon Sun Sips issued urgent recalls on selected energy drinks and vodka seltzers. The news left many consumers staring at their fridge, asking one question:
“Is my drink still safe?”
This isn’t just another corporate quality control slip-up. It’s a serious moment that has sparked concern among health-conscious buyers, allergy sufferers, and everyday shoppers. Here’s the full story behind the recall, what triggered it, and what it means for you.
Table of Contents
A Wake-Up Call: What Sparked the Celsius and High Noon Recalls?
Celsius Energy Drink Recall: Labeling and Allergen Concerns
For years, Celsius marketed itself as a clean, fitness-friendly energy drink. But behind the sleek branding, recent inspections by food safety authorities found discrepancies in its ingredient labeling—specifically the presence of undeclared allergens like soy and tree nuts. This is a serious issue for anyone living with food allergies.
In addition, some cans were flagged for containing foreign particles, which were discovered during quality control reviews at manufacturing facilities in California and Florida.
According to the FDA’s official recall alert, Celsius voluntarily recalled several batches produced between March and June 2025 to prevent further risk.
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High Noon Sun Sips: Mold, Yeast & Compromised Packaging
High Noon, a go-to brand for vodka seltzers, launched its own recall shortly after. This time, it wasn’t mislabeling—it was microbial contamination.
According to the Alcohol and Tobacco Tax and Trade Bureau (TTB), faulty packaging during hot summer shipments allowed mold and yeast growth inside select cans. Popular flavors like Peach, Watermelon, and even Variety Packs were impacted.
This contamination wasn’t always visible or odorous—making it especially dangerous.
List of Recalled Products (Celsius & High Noon)
| Brand | Product Name | Issue Type | Recall Date |
|---|---|---|---|
| Celsius | Live Fit Original | Allergen mislabeling | July 26, 2025 |
| Celsius | Heat Cherry Lime | Foreign particles | July 27, 2025 |
| High Noon | Vodka Seltzer Peach | Mold contamination | July 28, 2025 |
| High Noon | Vodka Seltzer Watermelon | Spoilage due to seal issue | July 28, 2025 |
| High Noon | Mixed Flavor 12-Pack | Compromised packaging | July 29, 2025 |
What Are the Health Risks?
Even small traces of allergens like tree nuts or soy can trigger anaphylaxis in sensitive individuals—a potentially life-threatening condition that includes swelling, hives, or even airway restriction.
As for High Noon’s recall, contaminated alcohol can cause symptoms such as nausea, vomiting, and digestive distress, especially in those with weakened immune systems. And because these microbes don’t always change the taste or smell, you may not notice a problem until it’s too late.
What Should You Do If You Have These Drinks?
1. Stop Drinking Them Immediately
Even if your can looks fine or tastes normal, stop consumption right away.
2. Check the Batch Code
Look for production dates between March and June 2025. Batch numbers are usually printed at the bottom of cans or on the side of the carton.
3. Request a Refund or Replacement
Here are the official support links:
- Celsius: https://www.celsius.com/contact
- High Noon: https://www.highnoonspirits.com
Most consumers are eligible for a refund or replacement, even without a receipt.
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What Regulatory Bodies Are Saying
Both the FDA and TTB are actively monitoring these recalls. Experts say these incidents highlight the importance of brands aligning with Google’s EEAT principles (Expertise, Experience, Authority, and Trustworthiness), especially when consumer health is on the line.
The agencies are evaluating how Celsius and High Noon handled the situation, including:
- How fast they issued recalls
- How transparent they’ve been with the public
- Whether future risks will be prevented
Are These Brands Still Safe to Buy?
According to official statements, most batches not included in the recall are safe. However, consumers are urged to be cautious, especially when buying in bulk or from third-party retailers where freshness and storage standards vary.
Health experts recommend:
- Choosing beverages with transparent labeling
- Looking for third-party testing seals
- Avoiding expired or steeply discounted products
Public Reaction: Social Media Explodes
Since news broke, social platforms like Twitter, Reddit, and TikTok have been flooded with hashtags like:
- #CelsiusRecall
- #HighNoonAlert
- #DrinkSafety2025
Many fitness influencers—some of whom regularly promote Celsius—have paused endorsements pending further clarity.
According to industry analysts, the brands could see short-term losses, especially from Gen Z and millennial consumers, who prioritize transparency and safety in the products they buy.
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Final Thoughts: What This Means for You
This dual recall isn’t just about two popular beverage brands—it’s a wake-up call for the entire industry. As consumers, we often assume the products on store shelves are safe. But as this situation proves, even top names can slip.
If you’ve ever trusted a drink based on branding alone, now is the time to rethink that. Look beyond the marketing. Read labels. Stay updated on recalls. And always listen to your gut—literally and figuratively.
Because when it comes to your health, no refreshing drink is worth the risk.
Sources:
Key Takeaways
- Celsius & High Noon issued recalls over safety concerns in July 2025.
- Celsius drinks may contain undeclared allergens (tree nuts, soy).
- High Noon seltzers had microbial contamination (yeast, mold).
- FDA and TTB are monitoring the situation.
- Affected products include specific flavors and batch codes from March–June 2025.
- Health risks: Allergic reactions and digestive issues.
- Stop using recalled products immediately and check lot codes.
- Refunds available via official websites.
- Most other batches remain safe to drink.
- Consumers demand more transparency and safety from beverage brands.
Muhammad Ahtsham is the founder of EatLike.Blog, where he shares real-world advice on clean eating, high-protein meals, and healthy weight loss. With hands-on experience in nutrition and food blogging, his recipes and tips are practical, tested, and made to help real people see results.
